Sunday, July 11, 2004

Last night, in our motel room, my niece had on the insipid "America's Funniest Home Videos" which was now renamed AFV-- apparently it's no longer at home. They mentioned on the show that they were going to be starting their 14th season next year, and I thought, "How does something like this stay around for so long, longer than most shows, even longer than incredibly popular shows?" And I figure it must have to do with staying under the radar, not having large goals, and creating its own built in world. They offer lots of cash to new families so that there becomes a desire by kids and parents to be a part of the 'fun.' And so, therefore, they have a consistent audience that they can target and market to. 13 years! It no longer has bob saget, no longer 'home', but it's its own world now, and everybody still wants to see themselves, and their kids, on tv.

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